Cross-border E-commerce B2C Operation is a professional core course for international trade majors in higher vocational colleges and universities. This course mainly cultivates cross-border e-commerce specialists with new innovative thinking such as Internet thinking, big data thinking, strong vocational ability, professional knowledge and good professional quality. Through the study of this course, students can understand the basic concepts of cross-border trade e-commerce, understand the basic policies, familiarize with the rules of cross-border third-party operating platforms, master the basic work process of cross-border e-commerce operation, and have the business ability of cross-border store operation and management, customer service and e-commerce operation and technology. The course should be based on the courses of “Fundamentals of Foreign Trade” and “Fundamentals of Cross-border E-commerce”. This course is a new course, currently there are 63 videos, 63 PPTs, 14 sand paintings and 300 exercises. 1 cross-border e-commerce B2C operation standard.